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Strategic marketing plan for the promotion of professional services exports.

Publisher: Emerging Market Economics ; January 2007Description: 112 pSubject(s): TRADE OPPORTUNITIES | EDUCATION | HEALTH | MARKETING | TRADE | ICT | EXPORTS | EXPORT PLANNING | BUSINESS SERVICES | CONSTRUCTIONSummary: Provides an overview of the strategy for the promotion of professional services focusing on possible markets in six sectors including health and wellness, education, business development services (BDS), ICT, construction related services, production services for the entertainment industry. Sets out market trends and the marketing strategy for each of the six sectors and concludes with an action plan and the institutional arrangements for implementing the marketing plan as a whole.

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Item type	Current location	Call number	Status	Date due	Barcode
Grey Literature	National Documentation Centre Dominican Collection	01765-DM (Browse shelf)	Available		6575

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Provides an overview of the strategy for the promotion of professional services focusing on possible markets in six sectors including health and wellness, education, business development services (BDS), ICT, construction related services, production services for the entertainment industry. Sets out market trends and the marketing strategy for each of the six sectors and concludes with an action plan and the institutional arrangements for implementing the marketing plan as a whole.

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